Mortgage Marketing Strategies & Advice
Not Opposed to Questionable Methods of Boosting Your Mortgage Production? Try this!
Are you thinking of starting your own mortgage company or brokerage? Or are you […]
3 Mistakes Loan Officers Make That are Keeping Them From Pulling More Apps
You’ve been diligently working your internet leads. You finally have them on the phone. […]
The 3 Things You Need to Start Generating Mortgage Leads Today
We’re in the midst of exciting times in the mortgage industry. I know I […]
Why Do Mortgage Lead Conversion Rates Suck So Bad?
Why Do Mortgage Lead Conversion Rates Suck So Bad? With the sudden rise in […]
6 Top Mortgage Marketing Ideas in 2021
2020 brought a lot of change for everyone, in both our personal and professional […]
Why Mortgage Facebook Ads Don’t Work for Loan Officers
Why Facebook Ads Work For Empower (But Not For Your Mortgage Business) At Empower, […]
6 Top Loan Officer Marketing Strategies in 2021
Sometimes as a mortgage loan officer, you just need to mix up your marketing […]
Keys to A Successful Mortgage Email Campaign
Ah yes, the mortgage email campaign. Easily one of the most underrated and overcomplicated […]
Why Top Mortgage Lead Generation Companies Hate Facebook Ads
At Empower Funnels we believe in a very simple, yet very profound concept: Follow […]
3 Easy Steps to Gain Mortgage Clients
Whether you’re well seasoned or fresh to the mortgage business, you’re probably looking to increase […]
Mortgage Marketing Discussion: CRM vs. Marketing Automation
Do you use the terms CRM and Marketing Automation System interchangeably? Don’t worry, that’s […]
Why I Started a Consumer Direct Mortgage Brokerage
Just 3 and a half years ago, I made a decision that has impacted […]
Mortgage Marketing Strategies & Advice
5 Habits Every LO Needs to Be Successful in 2019
One huge problem I had and continue to have with the mortgage industry is […]
3 Easy Strategies to Double or Triple Your Mortgage Lead Conversion
When it comes to mortgage leads, optimizing your conversion rate can have an exponential […]
How To Perfect Your Online Lead Gen (Without Spending a Fortune)
One of the things I love most about online lead generation is that you […]
5 Tasks Loan Officers Should Start Outsourcing to a Virtual Assistant
How many times in a week do you put something on your to-do list […]
The Power of Synergy In Your Mortgage Business
Yesterday was the 3rd anniversary of marrying my beautiful wife. Naturally, I was in […]
3 Reasons Google is Better Than Facebook for Mortgage Leads
I’ve been generating mortgage leads on Google for close to 2 years now. When […]
Are You Wasting Your Mortgage Marketing Efforts?
Those that have been following me for a while know that I have just […]
Use These 5 Steps to Conquer FREE Social Media Lead Gen
There’s no shortage of ways that you can pay to advertise or generate leads […]
These 2 Traits Are All You Need To Become A Top Producing Loan Officer
I want to start off by clarifying something. I’ve never been a “top producer” […]
How To Follow Up With Mortgage Leads (Like a Boss)
First off, let’s just say I have some experience in this space. Not only […]
Why Cost Per Lead (CPL) Shouldn’t Be The Metric You’re Worried About
I’m sure you’ve seen it as much as I have… The mortgage marketing expert […]
The (True) Power of Online Lead Generation for Mortgage Pros
You’ve heard the phrase, “a means to an end” right? What if I told […]
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